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Life Insurance Commission Donations

August 6, 2021 By Jacki Liautaud

Photo by Adrianna Calvo from Pexels

As part of my financial planning work for clients, often clients need life insurance coverage to provide needed protection in the event of their death. I no longer actively sell life insurance, however, in the past I donated all life insurance commissions to charity.

As part of the financial planning process, I look at many facets of a client’s financial situation. This includes discussing financial goals and dreams, but it also includes the practical aspect of protection.

Protection of Term Life Insurance

Auto insurance is intended to protect you in the event that you have an accident or something happens to your car. If you get into an accident or experience damage to your car of some kind, you may look to your auto insurance to cover the expense associated with the incident. However, years may go by without you ever experiencing a claim on your insurance.

Like the protection you get from your auto insurance, whether or not you use it, term life insurance can be considered protection.

Protection for your Personal Financial Situation

Protection is an important part of a person’s financial situation. For example, are there any loved ones who rely on your income to live? This could be a child, spouse, ailing parent, etc. If you were to die suddenly, how would that loved one be able to continue with the lifestyle they have become accustomed to, without your income? On top of dealing with the emotional trauma of losing you, these family members would then need to figure out how to pay their bills, sell their home, cover the cost of day to day living. This is one reason for getting life insurance.

How Life Insurance is Sold

Most life insurance is sold through an agent who matches up the client and needed coverage, with an insurance agency who can offer that coverage based on the client’s personal health nuances. Clients pay a specific amount, called a “premium”, to have the life insurance coverage. Agents typically get paid by commissions, receiving a certain amount of the premium paid by the client to have the coverage.

For me, I don’t want a financial incentive to get in the way of recommending life insurance coverage that I believe to be best for my client. So, I donate all the life insurance commissions I receive to charity.

I no longer sell life insurance, although my license to sell insurance is still open. Instead, I use a service that works with financial advisor clients to help provide them with life insurance coverage.

Even though I no longer sell life insurance, I still receive commissions on old policies I sold, and 100% of my commissions continue to be donated to charity.

Past Charitable Donations

  • The Association of African American Financial Advisors (AAAA) which “envisions a future where the Black community is financially savvy with expert guidance to sustain generational wealth.”
  • Prescott Parents in support of the educational needs and community-building at William H Prescott Elementary School, a Chicago Public School.
  • The Greater Chicago Food Depository which provides food to neighbors and helps advance solutions that address the root causes of hunger.
  • Loquate.tv whose mission is to bring peace and unity to all through building community.
  • Habitat for Humanity’s Women Build which included over 550 Chicago area women who help build stronger futures for women through safe and affordable homeownership.
  • The Council for Economic Education whose strives to incorporate personal finance and economic education in our nation’s schools.
  • The Lucy Shair Foundation which was founded to narrow the gender gap in the financial advising industry by providing grants to women business owners in finance.

The themes of these organizations center around community-building and education, including financial education. These two areas are of special personal interest to me. I believe we need to make quality education, including education around personal finance, more accessible to all. And I believe one way of doing this is through building connections within our own communities, so that we can leverage each other’s strengths in support of each other and creating stronger communities.

To me, donating 100% of my life insurance proceeds is one way that I can do my best to act in the best interests of my client, as I believe a fiduciary should.

Are you interested in working with someone who believes in giving back to the community? I am. Reach out if you’re that person too!

Let’s get started talking about your goals!

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Filed Under: Family Financial Planning, Financial Planning

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